The Modern Marketing Conclave & Kotler Awards 2023 was conceived as a landmark industry event to advance marketing thought leadership in Bangladesh while celebrating brands, professionals, and organizations creating measurable impact. The goal extended beyond a traditional award ceremony. It aimed to establish a credible platform where global marketing philosophy, local market insights, and future-ready strategies could intersect.We were responsible for the end-to-end planning and execution of the event, ensuring strategic clarity, creative excellence, and operational precision at every stage. From defining the event positioning to shaping the experience journey, the focus remained on delivering a premium, insight-driven forum aligned with Kotler Impact’s global standards.
The conclave was structured to deliver maximum value through keynote sessions, expert panel discussions, and knowledge-sharing segments featuring senior marketers, business leaders, academics, and industry influencers. These sessions were designed to address evolving consumer behavior, brand purpose, innovation, and sustainable growth in a rapidly transforming market. The Kotler Awards ceremony followed as the central highlight, recognizing excellence in marketing strategy, execution, and impact across multiple categories.